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8,600+ views, 1,300+ shares and 96 comments in 48 hours!

Check this out: This past Saturday, one of our team members posted a recent article of mine on LinkedIn. Inless than 48 hours, that article generated:     The post 8,600+ views, 1,300+ shares and 96...

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Engagement Matters 26: Learn 3 Success Habits from the NBA Champions

The San Antonio Spurs can teach all business owners a few things about winning and success. Learn 3 habits that has enabled the Spurs to be one of the best franchises in NBA history. Imitating the...

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How to Pinpoint Your Prospects’ Pain Points

Ka-boom! You’ve just had a brilliant idea for a new product. You rush to get all your ideas down on paper, shell out thousands to your web designer, and start building a new business that you’re sure...

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You Live On A Different Planet If You Are Not Using Email Marketing

Engagement Matters 27: Is it Mars, Venus or Uranus? If you are not using email marketing to your advantage, you must be living on one of those planets. This episode of Engagement Matters discusses how...

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Magnetically Build Your List and Attract New Leads

Even if you’re not currently offering a lead magnet on your website, you’ve probably seen them before – a free report for opting into an email newsletter, a free music download for filling out a...

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Email Frequency: How often should you email your list?

You click send, take a deep breath, cross your fingers, and mutter ‘the email frequency prayer’: Please let me be sending this at the best possible time. Please let people actually open it. Please let...

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Do You Have Amnesia Already?

Engagement Matters Episode 28: Don't forget the power of starting and growing an email community of sometimes pre-qualified leads. "Sometimes" is key because many people (or bots) join your list with...

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How to Craft Awesome Newsletter Content

The number one question I get from clients regarding their newsletter content is “What should I be writing about?”. Many small business owners mistakenly believe that they shouldn’t email their list...

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How To Go Offline And Still Grow Your Email List

Engagement Matters Episode 29: When making connections with people, what is better than a face to face encounter? When you attend live events, be sure to use the experience as an email list building...

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5 Ways to Use Social Media to Build Your Email List

You want to build your email list. You also want to grow your social media following. While both marketing techniques can be effective in and of themselves, using them together gets you better results....

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Why Use Email Automation?

Engagement Matters Episode 30: How can you build an audience of thirsty prospects, nurture the relationships, solve problems and increase your revenue all while your eyes are closed and your hand are...

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5 Contest Ideas to Grow Your Email List Fast

Holding an online contest is a fun, affordable way to grow your email list and engage your followers with your brand. There are endless ways to create contests, ranging from huge, expensive giveaways...

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How to Get Comfortable with Discomfort

Engagement Matters Episode 31: One of the best ways to improve your business is to eliminate your mental space of all self-imposed roadblocks. Do you suffer from lack of action because you are...

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3 Ways to Monetize Your List with Affiliate Offers

Your customers have specific needs, needs that you're working hard to fulfill and over-deliver with practical solutions. The #1 rule of small business is that you can't be all things to all people....

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Why eNewsletters is One of the Best Engagement Tools

Engagement Matters Episode 32: Publishing an enewsletter regularly is one of the best marketing strategies known. Why is this the case? Another question you may have is, ‘How do I structure an...

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How to Create Systems to Simplify Your Email Marketing

You need to have strong email marketing systems in place in order to effectively monetize your email list. Why? Because sending out email marketing without having systems in place is like throwing...

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Grow Your Business By Creating A Community

Engagement Matters Episode 33: Do you want customers and clients to stick around with your company for months and years to come? Then give them plenty of reason to do so. Learn how you can build...

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Why Every Great Email Includes These 5 Things

Great email marketing isn’t a mystery. While we may never know why some Youtube videos go viral and others don’t, it’s easy to tell why some emails succeed and others get sent straight to the trash...

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How To Get Found Online By Your Ideal Customers Who Are Looking For You

One of the things that really frustrates me is that there is SO much noise about how to properly market your business online. A lot of it is very technical, down-in-the-weeds stuff that many business...

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Stay Engaged with Your Target Market Through Blogging

Engagement Matters Episode 34: As you read the summary of this blog post, you are connected with the Smart Simple Marketing brand. Unleash the power of your story and your expertise through the...

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