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If you use in person networking as a strategy for marketing your business, you likely appreciate the need to follow-up on the interest you generate at an event. But how often to you ACTUALLY follow-up? If you're not following up, you are quite literally leaving thousands of dollars in new revenue on the table. This problem is easily resolved by creating a system for following up with leads and potential referral partners. In today's episode I outline a simple system you can model, customize and follow to ensure your networking efforts pay off in spades.
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